Own site · SEO · calculator
asunnonarvolaskuri.com: from 25 to 953 weekly impressions in three weeks
In short
I built a free home value calculator on Statistics Finland’s open data and launched it on 8 October 2026. In week three Google showed the site 953 times and 36 pages were indexed. Clicks are still few, and affiliate links have earned nothing yet.
- 953Google impressions in week 43
- 19.8average position (28.6 in week 42)
- 36pages in Google’s index
- 97PageSpeed on mobile
Challenge
Home value searches are popular in Finland, and the top results belong to estate agents and big portals. The new domain had no links and no history.
My role
I did everything myself: keyword research, the calculator, content, the site and tracking.
Strategy
- A calculator that answers at once: postcode and flat details in, price estimate out.
- Every number comes from a named source with a date (Statistics Finland, SYKE, Finlex, the Tax Administration).
- City pages only where people search, each with its own data.
- Original research others can cite: agent fees from 43 Finnish estate agents.
Execution
- Astro on Cloudflare Pages: static, fast, no hosting fees.
- 15 city pages. Shared text started at 75%; data-driven sections brought it down to 31%.
- Agent fee study: 43 agents and 130 price lists, open data on GitHub (CC BY).
- IndexNow, Search Console and Bing on launch day, weekly report every Monday.
Results
| Week | Impressions | Clicks | Avg. position |
|---|---|---|---|
| Week 41 | 25 | 1 | – |
| Week 42 | 388 | 6 | 28.6 |
| Week 43 | 953 | 7 | 19.8 |
What hasn’t worked yet
Affiliate links have had 16 clicks, zero leads and zero euros. Visibility is growing, but visitors are not yet reaching the valuation request.
Three weeks is short. New-site numbers swing, and some positions rest on a handful of impressions.
Next
Next I am improving pages with impressions but no clicks, and testing the request button right beside the calculator result.